Thermadyne Reaches Back to 'Victor' Welding Roots

Century-old Victor is synonymous with welding and will now provide company name and logo.

Published on: Jun 4, 2012

For the last century welders around the world have looked to the name Victor for quality equipment and supplies for their trade. Now, the owner of Victor, Thermadyne Industries, Inc., will be using the Victor name as its trademark and logo in an effort to reach back to its roots.

Victor Technologies International is the name Thermadyne Holdings Corp., is using to re-establish itself in the welding supply industry, says Martin Quinn, CEO. "Our vision for the company is 'Innovation to shape the world.' "

The name change is meant to leverage the original attributes of the Victor brand, he said. Those are "authenticity, reliability and innovation."

BACK TO THE FUTURE? The new logo for Victor Technologies, the new name for Thermadyne Holdings Corp., is indicative of the firm returning to its roots as a supplier of high-quality welding supplies and equipment.
BACK TO THE FUTURE? The new logo for Victor Technologies, the new name for Thermadyne Holdings Corp., is indicative of the firm returning to its roots as a supplier of high-quality welding supplies and equipment.

By "clicking" here, you've indicated an interest in the latest in agricultural technology, and we'd like to provide you with even more of What's New in the power-tech industry. To receive our bi-weekly e-newsletter on trends and developments in machinery and ag technology click here POWERIRON to join thousands of readers who receive our updates free of charge every other week.

For Willie Vogt's observations about the growth of technology in our industry, be sure to visit his FARMER IRON column.

In addition, if you have interest in livestock technology be sure to visit www.beefproducer.com for news and views and new products related to beef cattle and the beef industry.

And, there's always something new going on at our world-class show sites:

Farm Progress Show

Husker Harvest Days

New York Farm Show

Hay Expo