Save The Cherry Launched At National Cherry Festival

Campaign raises awareness of interaction between air pollution, agriculture.

Published on: Jul 25, 2012

People need to breathe clean air, but Michigan's agriculture needs clean air to thrive as well, which is why several Michigan organizations teamed up to launch the "Save the Cherry" campaign during the National Cherry Festival.

Michigan's cherry crops were almost lost completely because of extreme heat in the spring, followed by freezes. Carbon pollution from power plants plays a dramatic role in triggering these kinds of extreme weather events.

Clean Water Action, National Wildlife Federation, and Sierra Club were out in force during the festival in Traverse City, passing out 1,500 postcards to festival-goers and letting them know Michigan's cherries need clean air too.

Save The Cherry Launched At National Cherry Festival
Save The Cherry Launched At National Cherry Festival

"When the temperature rises, Michigan's cherries can't head inside to the air conditioning," says Nic Clark, campaigns director for Clean Water Action. "We need strong pollution controls to ensure power plants reduce their emissions, which in turn will improve public health and the yield of Michigan's second largest industry – agriculture."

The U.S. Environmental Protection Agency has proposed the first-ever national limits on carbon pollution from new power plants. More than 2.4 million comments of support have come in from people across the United States – including more than 160,000 from Michigan residents.

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    1. WriterAg says:

      “Michigan's cherry crops were almost lost completely because of extreme heat in the spring, followed by freezes. Carbon pollution from power plants plays a dramatic role in triggering these kinds of extreme weather events.” This assertion is completely asinine. There is absolutely no proof that, “Carbon pollution from power plants plays a dramatic role in triggering these kinds of extreme weather events.” Farm Progress needs to better scrutinize some of the material that is being printed in its publications. This “story” is nothing more than a biased contrivance by faux-environmentalists to advance their radical agenda. Printing such sweeping statements with nothing to back them is not only irresponsible, but dishonest. It is unfortunate that the constantly fluctuating weather pattern was destructive to Michigan’s cherry crop this year. One year of bad weather, however, does not constitute verification of the alarmist mankind based global warming theory. Place emphasis on it being a theory. This story does not even involve the cherry growers of Michigan. There are no interviews with the fruit growers making this ridiculous assertion, only with the faux-environmentalist groups. It is an example of mendacious opportunists using an unfortunate event to advance a radical agenda. I am disappointed in Farm Progress for printing this.

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