Rural Life Magazine Unveiled To Show Goers

New rural lifestyle publication caters to "living outside the city limits."

Published on: Aug 31, 2006

Farm Progress Cos., the longtime leader in production agriculture publications across the United States, unveiled its new rural lifestyle magazine - Rural Life - to visitors to the Farm Progress Show near Amana, Iowa this week. Visitors in the Rural Life tent received sample copies and free subscriptions if they were winners of twice-a-day drawings.

Rural Life, hit the mailboxes of 125,000 rural residents in April with its inaugural edition, and returned there in July as the only rural lifestyle magazine in the U.S. with a stable circulation base and demographics aimed directly at rural residents - regardless if they farm, explains the magazine's editor, Dan Crummett.

A quarterly, Rural Life is anchored by a buyers' guide in each issue and frequently updated material on the Rural Life Web site found at In our first issue we cataloged more than a dozen manufacturers of 20- to 40-horsepower tractors and listed specifications, model numbers and suggested retail prices, Crummett explains. "No other lifestyle magazine is delivering that comprehensive material to readers. Our second issue dealt with woodstoves and wood heating appliances," he adds, noting the October issue will feature utility vehicles.

Each issue of Rural Life also contains sections on equine health and management; companion animal health and safety; food, cooking and recipes; rural recreation and the night sky and how to view it. Plus, the magazine carries features on issues affecting those living outside the city limits, new product columns, how-to instructions on rural projects and a lively letters to the editor section.

For more information on Rural Life and how to subscribe, click on, register with your name and e-mail address and browse through this growing on-line information source.