There's a new film out – actually a short video – that you won't see in the theatres and you won't see it rated by TV film critics. Then again, maybe it should be, contends Caitlin Gildrien, outreach coordinator
for Northeast Organic Farming Association of Vermont.
Organic Matters, released by NOFA Vermont, is a 9-minute video on the importance of organic food and agriculture to human and environmental health. It features non-actors – certified organic farmers from across Vermont talking about why they believe in certified organic, how it defines their approach to their land and to food production, and why organic is important to the overall food movement.
Organic Matters is a response to the need expressed by members of Vermont Organic Farmers as an outreach to consumers. They tell about:
•Why organic matters,
•What the certified label means,
•How farmers uphold the standards,
•How organic food benefits human health,
•How the practice of organic farming can have far-reaching and long-term benefits for the soil, water, worker health,
•Even how it can help mitigate climate change through reduced use of petroleum-based fertilizers and fossil fuels.
Organic agriculture is the fastest growing sector of the U.S. agricultural economy and is for the consumer who wants food grown without herbicides, pesticides, hormones, antibiotics or GMOs, points out Gildrien. Yet, only about 1% of U.S. cropland and 3% of U.S. dairy cows are certified organic.
Organic Matters celebrates the practices and rewards of organic farming and is intended to inspire next-gen of organic farmers.
The project was selected by the Vermont Agency of Agriculture for funding from the Specialty Crop Block grant funding, a USDA program that supports production and marketing of produce, maple, and other specialty crops.
Click here for the film. Go to www.nofavt.org to visit the group's website.