Representatives from Dairy Farmers of America and Shamrock Foods Company joined Hoff in sharing how the industry is working to develop manufacturing, packaging and marketing innovations to keep fluid milk strong.
Exports stay strong
Exports represent a bright spot for the dairy industry, said Paul Rovey, Chairman of Dairy Management, Inc.
"I remember when we had to beg other countries to take our excess dairy products," Rovey said. "Today, one out of every seven tanker loads of milk is exported."
For 2013, exports are on track to total $6.5 billion in sales – a 25% increase from 2012, and the fourth consecutive record year for U.S. dairy exports.
Rovey said building ongoing relationships and supporting the U.S. Dairy Export Council is critical for long-term export sales, and the U.S. must keep its eye on the prize to continue growing exports.
"We must continue to change, innovate and grow. We must stay focused on our domestic market, yet also remain attentive to growing exports. Both markets are important to secure our future," he said.
Source: Dairy Management Inc.