• John Vogel

    Keep On Wading!

    Nor' east Thinkin'

     by John Vogel
     on July 30, 2011

      Some days, life is a real struggle. For some, it’s a real, physical struggle – to even breathe, for instance. For others, it’s trying to recover from a disaster. For still others, it’s a battle to ward off depression due to finances, family issues or even chemical dependency. Some get angry, which can only make matters worse. Others simply deny what’s happening. But the best attitude is: We’ll get through it. Since Easter, my wife has been…

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  • John Vogel

    Target: Sunday Hunting

    Nor' east Thinkin'

     by John Vogel
     on July 22, 2011

     Sunday hunting will be legal in Pennsylvania if state lawmakers act favorably on a resolution recently adopted by the state Game Commission. After years of riding the fence on this controversy, the agency supports a measure that's overwhelmingly opposed by those owning 80% of huntable land. Why did PGC buckle? Probably because the sale of deer hunting permits has been on the downslide. And those permits are "10-pointers" for the commission's cash box. Plus, the agency was pressured by…

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  • John Vogel

    How Zealots Play The 'Media Game'

    Nor' east Thinkin'

     by John Vogel
     on July 15, 2011

      Rule #1 in any communications effort is to "get the audience's attention". Rule #2 is to do whatever is necessary to keep it – even "spin" or enhance half-truths. Rule #3 in any campaign is to elicit an emotional response from that audience. The many facets of the environmental movement, food safety advocates and animal rights groups have well-trained, highly motivated people on the job. In American Agriculturist, we've shared examples of the Humane Society of the United States…

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  • John Vogel

    Got The 'Right Stuff'

    Nor' east Thinkin'

     by John Vogel
     on July 13, 2011

      "Experts" contend that numbers are a barometer of success and that figures don't lie. Trouble is, they don't always tell the whole truth, either. That's because we human creatures have tremendous potential to improve. How else can you explain the following contradictory evidence: More than 50% of all Fortune 500 company chief executives had C or C- averages in colleges. 65% of all U.S. senators were in the bottom half of their classes. [That one's not hard to imagine…

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