Marketing Scam or Cause for Concern

Prairie Gleanings

My first child is only three months away, and I'm already freaking ou...

Published on: August 15, 2008

My first child is only three months away, and I'm already freaking out.


Earlier this month, my wife and I went to Baby's R Us to register. After we scanned the necessities, something kept creeping up in the back of my mind.


You see, we registered for the regular old wash and reuse bottles. On the shelf next to the bottles we scanned were the new "BPA-free" bottles. They look exactly the same, but the plastic is free of bisphenol A, an organic compound used in virtually all polycarbonate drinking bottles. They are identifiable by the number seven in the recyclable symbol on the bottom.


Essentially, the concern is BPA may cause cancer. According to various sources, studies show the chemical can leach into the liquid.


At first, I blew it off as another marketing scam. Then I started getting worried. What if it's true? Anyhow, we ended up switching to the BPA-free bottles, just to be safe.

Marketing claims

When we're grocery shopping, I can usually spot marketing hype. "Gluten free, no trans fat, hormone free." These are a few that come to mind. Not to mention organic, but that's a whole other story.


As a agricultural journalist, I can see through the sneaky verbiage on food products. I suppose when it comes to things such as BPA-free, there are probably chemists out there who know if it's a real concern.

BPA-free tends to bug me for the simple fact that no one knew asbestos removal was dangerous years ago. Lead used to be in a multitude of products.


Bucky Covington's song "A Different World" gave me a good laugh the first time I heard it. Now that I'm going to be a father, I'm paying more attention to what I used to write off as propaganda. Hopefully, I'll be able to find a happy median.